Content Marketing

Content Marketing

seo content marketing

Compelling and valuable content is what gets readers to your source, increases brand awareness, and drives website traffic. Content marketing enhances your online presence by driving organic traffic to your website, helping boost your website authority in SERP.

Our Content marketing approach focuses on creating and distributing relevant, valuable content to attract and engage a particular target audience. Instead of selling your products and services, we are delivering consistent and useful information that makes your audience more informed before they buy and ultimately rewards you with their business and loyalty.

Our copywriting experts create perspective through research on industry trends and topics. Keywords search intent determines how to create content on the best practices for SEO, incorporating cutting-edge marketing techniques tailored to boost your online presence and entertain readers with useful and quality content that has a positive outcome for qualified traffic directed to your website.

Our secret is simple: We write for humans and search engines. Higher organic rankings are achieved through consistent, strong articles that serve user intent and get the reader’s attention.

Content Marketing Value

The SEOmoft value of content marketing lies in the engagement between the customer and your company. Essentially, it is about the creation and participation in meaningful conversations and the development of relationships. Content marketing can benefit your company by increasing sales leads and positioning your company/brand as a thought leader, in addition to increasing the number of visitors to your website.

Content creation helps to maximize the value of inbound marketing efforts for your business following industry best practices. At SEOmoft we create campaigns based on content mapping focused on marketing goals and target audience trending topics. We generate professionally written quality content for your business outlined for SEO and audience engagement practices.

The content has to:

  • Solve a problem
  • Educate the audience
  • Generate traffic
  • Generate leads
  • Call to action
  • Be relevant to visitors
  • Enhance the brand
seo and content marketing

Our content marketing efforts are based on:

Developing and engaging your audience. Before you can create appealing content, you need to have an understanding of what your prospects and current clients’ most pressing problems are. What are their biggest challenges?  We help solve these issues via your content and we promise the end result will be an engaged audience that will eventually convert into clients. 

 

Building trust and brand awareness. Being able to build trust and build awareness with your audience does take time, but it can help increase sales later down the road and create emotional connections. We put ourselves in the position of your audience and potential customers when we inform and educate your audience about your products, services, or industry.

 

Building domain authority. Domain authority (DA) refers to the number of relevant backlinks – links to your website from other reputable sites – your site has. The relevance of those backlinks also contributes to your score. When you have a greater domain authority score, it’s more likely you’ll see increases in web traffic and SERP rankings.

 

Enhancing SEO. Google loves high-quality content that is published consistently. The higher the quality and the more consistent it is, the more Google loves you. Search engine optimization is an ongoing process that takes careful attention and continuous effort to rank among the first results on Google’s SERP.

 

Generating leads. They are a result of our quality content made by our experts, regular publishing, content optimization, and smart promotion/distribution through the right channels. Without lead generation, a business will struggle to make sales and expand. A business will struggle to generate leads as they are unsure what type of people they are looking to attract and sell to.

 

Improving sales conversions. The content that we create helps your prospects get further into the sales funnel before they talk to you. They are more informed and are ready to have more substantial conversations with you. Through this strategy, we outperform your competitors and bring you to the top.

Content Strategy

Content Creation

Content Optimization

Content Promotion

Content Reporting

Content Strategy

We create custom content strategy defined by searcher intent analysis, business goals, market trends, and target audience in order to formulate a strategy that improves organic search visibility and brand awareness.We create content that converts. Every asset aligns with your commercial goals, speaks directly to your audience, and builds a conversation around your brand.

Content Creation

Our professional copywriters design a unique and keyword- rich content on diversified content categories: including articles, web pages, blog posts.Our professional copywriters design unique and keyword-rich content on diversified content categories: including articles, web pages, blog posts. We create the right content to build your business. Our content creation services are integrated into your digital marketing strategy and focus on achieving outcomes - building a brand, converting sales, or retaining customers.

Content Optimization

Our data-driven insights help you optimize your existing and future content to deliver real business results. We make the recommended changes within your content management system so they get done in a timely way. At SEOmoft, we specialize in generating maximum performance from your content investment, primarily through organic search engine optimization.

Content Promotion

Using our network, we offer reliable website content writing services. Our marketers use effective distribution channels as sponsored blog posting, native advertising, and social media amplification to maximize the content reach to the target audience.We don’t do content promotion just for the sake of it. We evaluate each opportunity to ensure that extra exposure translates into qualified traffic and leads.

Content Reporting

We provide content progress report with reach performance We employ metrics that indicate the ROI efficacy such as site/blog visits, user engagement, keywords progress, lead generation, customer engagement, conversions.

Get comprehensive free website content audit report