Email Marketing Services
Considering the overabundant number of emails exchanged each day, email marketing is still one of the most important and effective ways for your business to connect with customers and build meaningful relationships. Email marketing services can have a substantial impact on both revenue and brand recognition.
We help you design a remarkable email marketing strategy and extract actionable insights to optimize future campaigns for your small or growing business.
Email marketing services are commonly used to target mass groups, to segment and customise messages. We personalise customer journeys through tailored emails to the right audience at the right time, driving maximum conversions.
Email Marketing Objectives
Brand
Awareness
Customer
Loyalty
Conversion
Likewise, email marketing is the most common tool for targeting consumers to drive sales, increase customer loyalty, and build your relationship with your prospects and customers that help guide customers to the next step in the sales funnel.
We create meaningful email campaigns to send bulk emails that are actually personalised and targeted, ensuring that your email campaigns do not end up in the spam folder.
We make it easy to manage your contact list, segment users, into groups, and track the performance of your email marketing campaigns.
We can help you create highly engaging personalised email newsletters and sales funnels.
We Help With:
- Contacts & email lists
- Email templates
- Marketing calendar
- Tracking and reporting
- Chabots (live chat customer support)
How Email Marketing
Impacts SEO
Email marketing is good for more than just customer engagement. You can use it to your advantage to drive traffic to your website. And getting relevant traffic can help reduce your bounce rates. You can also repurpose your newsletters and create blog posts, which can rank in searches.
It’s also a great idea to ask your subscribers for reviews as more reviews can help with your local SEO. As you get relevant content in front of your audience, you’ll naturally increase social shares and while that might not have a direct impact on rankings, it can still indirectly improve your search visibility.
Successful email marketing positively affects the search engine optimisation process.
Improve On-Site
Engagement
Another advantage of driving qualified traffic to your site is that it enables you to attract visitors that are likely to spend time engaging with specific resources and pieces of content. As a result, you can work toward increasing time on page and decreasing exit rates for your site. Brands that cultivate the most engaged customers ultimately spend less on marketing per converted consumer. Personalised content not only engages users but also leaves a stronger, lasting impression on them. Customers that find a brand more memorable will generally return to it.
Driving your subscribers to content that matches their interests, can result in increased search visibility. By investing in user engagement you can gain aster lead generation and stronger customer-brand relationships.